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广告算法工程师-品牌广告

上海💼 Full-time🗓 2026-09-28

Core

Design and implement innovative brand advertising products and algorithms for ByteDance's ecosystem (Douyin, Toutiao, etc.), optimizing ad delivery, bidding, and ROI across short video, live streaming, and content marketing scenarios.

Role type

Senior IC machine-learning engineer (advertising algorithms)

Builds

Brand advertising products and ad delivery systems for ByteDance apps

Domain

Digital advertising, short video, and content marketing

Deliverable

production ML models

Required skills

C++, golang, Python, machine learning theory, deep learning, CTR/CVR modeling, feature engineering, real-time bidding strategies, model optimization

Preferred skills

Ad/recommendation/search system optimization background, 5A marketing science knowledge

Technologies

C++, golang, Python, deep learning frameworks

Responsibilities

Design and implement brand ad products; optimize ad scheduling and bidding systems; improve ranking and mixing models; enhance core deep learning models for CTR/CVR; collaborate on marketing science methodologies

Seniority

Senior, hands-on IC

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