Senior Business Analyst ( Product )
Core
Provides advanced analytical and strategic insight to inform engagement, experience design, and product decision-making across retail businesses (supermarkets, liquor, group platforms) by leading discovery and analysis of customer behavior and product performance.
Role type
Senior IC product analyst (strategy & data)
Builds
Data-driven product strategies, design decisions, and analytical frameworks/tools for measuring customer engagement and value delivery.
Domain
Retail (supermarkets, liquor, group platforms) + Product Analytics
Required skills
Advanced analytical and problem-solving, data literacy (statistical significance, complex datasets), Agile environment navigation, stakeholder engagement, risk identification and mitigation, enterprise strategy alignment, process improvement, cross-functional collaboration, requirement definition and validation.
Preferred skills
Thought leadership, mentoring, coaching analysis capability, hypothesis-driven exploration, system integration knowledge (APIs/interfaces).
Technologies
Agile frameworks, enterprise platforms, integrated systems, APIs/interfaces.
Responsibilities
Lead discovery and analysis of customer behavior and product performance; partner with Product Managers, Designers, and Engineers to ensure data-driven product strategies; develop frameworks and tools for measuring engagement and value; coach teams on analytical techniques and story slicing; align product decisions to organizational strategy; manage dependencies and risks in complex delivery landscapes.
Seniority
Senior, hands-on IC with strategic influence
