Product Marketing Researcher
Core
Lead product marketing research to uncover user pain points and competitive gaps for a travel parking app, delivering prioritized feature ideas.
Role type
Product Marketing Researcher
Builds
Product features
Domain
Travel-tech / Mobility
Deliverable
product features
Required skills
Product marketing research, competitive analysis, feature discovery, source evaluation, analytical skills
Preferred skills
Travel-tech experience, mobility experience, consumer app experience
Responsibilities
Research competitors' features, positioning, pricing, and messaging; Identify real user pain points and unmet needs via reviews, communities, and forums; Synthesize findings into a prioritized list of feature ideas with standout candidates; Produce a summary with methodology, key findings, and recommendations for landing page testing.
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