Retail 12V Sales Manager
Core
Lead in-store sales performance and drive growth for 12V and Refrigeration categories in a 4WD/outdoor retail environment.
Role type
Retail Category Sales Manager
Builds
12V electrical systems, refrigeration units, and related 4WD/outdoor gear
Domain
Retail / Automotive / Outdoor Equipment
Deliverable
product features
Required skills
sales leadership, team coaching, conversion optimization, average order value growth, inventory management, visual merchandising, roster planning, KPI analysis, customer relationship management
Preferred skills
passion for 4WD, touring, camping, outdoor gear
Technologies
POS systems, inventory management software, scheduling tools
Responsibilities
Drive daily, weekly, and monthly sales targets; coach and develop a high-performing sales team; lead from the front through personal sales and customer interactions; adjust rosters to match demand; analyze performance against KPIs; support showroom standards, replenishment, and visual merchandising; build repeat customers through expert product knowledge.