UX/UI Design Lead
Core
Lead end-to-end UX/UI design for subscription and ecommerce experiences serving parents of infants, ensuring uninterrupted formula delivery and managing complex subscription lifecycles.
Role type
Senior individual-contributor UX/UI Design Lead (subscription commerce)
Builds
Subscription management flows, billing/payment systems, and lifecycle engagement touchpoints for a DTC infant formula platform.
Domain
Direct-to-consumer (DTC) e-commerce, subscription commerce, infant nutrition/health
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Subscription commerce UX patterns, end-to-end design ownership, design system architecture, user research (qualitative/quantitative), accessibility standards (WCAG), contractor management, cross-functional collaboration, visual design (typography, layout, color)
Preferred skills
Health/wellness/baby/parenting category experience, subscription/billing platform knowledge (Recharge, Stripe), lifecycle/CRM tooling (Klaviyo), front-end fluency (HTML, JavaScript, CSS)
Technologies
Figma, Recharge, Stripe Billing, Klaviyo
Responsibilities
Lead UX/UI for subscriber journey including signup, plan selection, account management, and billing flows; maintain and evolve the design system and style guides; conduct user research and competitor analysis to validate design decisions; partner with Creative, Platform, and Lifecycle teams to ensure brand consistency; direct and mentor external UX/UI contractors.
Seniority
Senior, hands-on IC with mentorship responsibilities
