Product Growth & Adoption Manager
Core
Drive product usage, adoption, and user growth for political research and tooling used by Democratic campaigns and progressive organizations.
Role type
Product Growth & Adoption Manager
Builds
Political research tools and data platforms for the progressive ecosystem
Domain
US Politics / Political Data & Research
Deliverable
product features
Required skills
Product marketing, user adoption strategy, political campaign operations, stakeholder management, content creation, lifecycle marketing, analytics, user research, public speaking
Preferred skills
AI tool experimentation, survey research literacy, ambiguous problem solving
Technologies
None explicitly listed
Responsibilities
Own adoption and engagement outcomes for products; act as a public face for products across the ecosystem through demos and trainings; grow the user base by evangelizing to new audiences; help users incorporate products into regular workflows; build product stories for specific audiences; talk to users to translate insights into growth tactics and product updates; build marketing materials like one-pagers and case studies; manage marketing metrics and analytics; run email/lifecycle marketing programs.
Seniority
Mid-Senior, hands-on IC