Sr. Analyst, Product Analytics
Core
Designing and analyzing large-scale testing strategies, experiments, and causal impact measurements to drive product, marketing, and revenue optimization for the PlayStation brand.
Role type
Sr. Product Analytics Analyst (Machine Learning & Experimentation)
Builds
Large-scale testing strategies, segmentation models, and experimentation frameworks for global user bases.
Domain
Gaming / Entertainment / Machine Learning
Deliverable
production ML models | dashboards & analysis
Required skills
Machine learning modeling, A/B testing design, causal impact measurement, data mining, behavioral segmentation, Python, SQL, Tableau/DOMO
Preferred skills
Bayesian experimentation, time-series analysis, fraud detection, marketing ROI analysis
Technologies
Random Forest, XGBoost, Logistic Regression, K-Means, DBSCAN, Latent Class Analysis, Association Rule Mining, Synthetic Control Models, Difference-in-Differences, Interrupted Time Series, Bayesian Structural Time Series, Seasonal-Trend Decomposition, Rolling Regression, Tableau, DOMO, Databricks, Data Ocean, Redshift, AWS S3, MongoDB, Postgres, Adobe Analytics, Customer Journey Analytics
Responsibilities
Develop and deploy ML models for user segmentation and behavior prediction; design and analyze experiments across frequentist and Bayesian frameworks; mitigate validity threats in testing; perform causal impact measurement and competitor analysis; build and maintain dashboards integrating ETL processes; manage data pipelines and validate metrics; analyze digital user behavior and monetization metrics.
Seniority
Senior, hands-on IC