[GSC] Web Designer — Landing Pages e Sites Institucionais (PJ)
Core
Design and maintain high-converting landing pages and institutional websites for three law firm brands (Machado & Pereira Advogados, PSM, GRM), ensuring mobile-first performance, CRM integration, and compliance with advertising regulations.
Role type
Product Designer (Landing Pages & Institutional Sites)
Builds
Landing pages, institutional websites, and marketing funnels for law firms
Domain
Legal services / Digital Marketing
Deliverable
product features
Required skills
UI/UX design (mobile-first), GoHighLevel page builder, A/B testing, CRO, GA4, pixels, UTM tracking, SEO technical, visual identity management, documentation
Preferred skills
Figma, WordPress, AI Studio, SEO technical, knowledge of OAB Provision 205/2021, experience in regulated services
Technologies
GoHighLevel, GA4, Figma, WordPress, AI Studio
Responsibilities
Create landing pages for campaigns/offers/events, build and maintain institutional sites, perform A/B tests and conversion adjustments, integrate pages with GoHighLevel CRM, implement tracking (pixels, GA4, UTMs), ensure cookie/LGPD compliance, maintain visual identity libraries, document published pages
Seniority
Mid-level, hands-on IC