Destination Marketing Specialist
Core
Promote tourism and attract visitors to the Nelspruit, Mpumalanga region by developing and implementing innovative marketing campaigns.
Role type
Destination Marketing Specialist
Builds
Tourism growth and visitor attraction for the Nelspruit and Mpumalanga region
Domain
Tourism and regional marketing
Deliverable
product features
Required skills
Destination marketing strategy, digital marketing (SEO, SEM, social media), content creation, stakeholder collaboration, campaign analytics
Preferred skills
Knowledge of the Mpumalanga region, travel passion
Responsibilities
Develop and execute comprehensive marketing plans, create marketing collateral (brochures, website content, videos), manage digital marketing channels, collaborate with local tourism businesses, represent the destination at trade shows, analyze campaign performance and ROI
Seniority
Mid-level (4+ years experience)
