Digital Content & Social Media Manager
Core
Lead visual direction and content creation for a luxury leather goods brand across social media platforms.
Role type
Digital Content & Social Media Manager
Builds
Social media campaigns, visual content (graphics, videos), and brand narrative for a luxury fashion house.
Domain
Luxury fashion / Leather goods
Deliverable
product features
Required skills
Social media strategy, graphic design, visual direction, community management, analytics, project management, cross-functional collaboration
Preferred skills
Knowledge of emerging platforms (TikTok, WeChat, Red), luxury industry passion
Technologies
Instagram, TikTok, WeChat, Red, graphic design tools
Responsibilities
Lead visual direction of brand on social media, conceptualize and execute visual content, develop social media strategies, manage day-to-day activities and community engagement, monitor analytics, stay informed on industry trends
Seniority
Mid-level, hands-on IC