Werkstudent/in Digital Marketing, Content & KI
Core
Master student role implementing digital marketing, content creation, and AI-driven automation for a nursing home and a restaurant group.
Role type
Werkstudent (part-time student) Digital Marketing & AI Automation
Builds
Content plans, social media campaigns, landing pages, newsletters, and automated marketing workflows for nursing and hospitality sectors.
Domain
Digital Marketing, AI Automation, Content Creation
Deliverable
product features
Required skills
Digital marketing strategy, content creation (text, image, video), social media management, AI agent configuration and prompt engineering, automation tool usage (Make), landing page management, email marketing, design tools (Canva), project management (Asana)
Preferred skills
Experience with nursing or hospitality sectors, portfolio of previous marketing work
Technologies
Make, Canva, Asana, KlickTipp, AI agents
Responsibilities
Configure and optimize AI agents for content planning and marketing processes; create and publish social media content, newsletters, and landing pages; automate recurring marketing tasks; manage digital assets and visual content.
Seniority
Student (Master level)