Paid Growth Marketer
Core
Lead all paid marketing programs across the full funnel (awareness to activation) to drive demand generation for Fireworks' AI infrastructure platform.
Role type
Senior IC Paid Growth Marketer
Builds
Multi-million dollar paid marketing programs and measurement infrastructure for an AI inference platform
Domain
B2B SaaS / AI Infrastructure / Developer Tools
Deliverable
production ML models | product features
Required skills
Paid search, social, display, OOH, and developer channel strategy; multi-million dollar budget management; attribution and measurement framework building; structured experimentation program leadership; cross-functional partnership; AI tool utilization for productivity
Preferred skills
Marketing developer tools, APIs, or infrastructure products; familiarity with API inference provider ecosystem; experience building marketing measurement infrastructure
Technologies
Paid search, social, display, OOH, developer channels, AI tools
Responsibilities
Own paid strategy and execution across paid search, social, display, OOH, and developer-focused channels; Manage and optimize a multi-million dollar ad budget with accountability for efficiency and pipeline; Build and maintain attribution frameworks connecting spend to pipeline; Lead paid experimentation programs; Partner with Sales, Product, and Finance to align paid programs with launches and cycles; Track advertising ecosystem evolution and integrate insights into roadmap
Seniority
Senior, hands-on IC