Content Specialist
Core
Creating and developing substantive content for the company website and blog based on data analysis and research, optimizing for SEO, and planning link-building strategies.
Role type
Content Specialist (SEO & Content Marketing)
Builds
Company website content, blog posts, and SEO-optimized landing pages
Domain
Real Estate / Property Services
Deliverable
product features
Required skills
Content marketing, blog article writing, sales copywriting, SEO fundamentals, link building, data analysis, Google Analytics, Google Search Console, Ahrefs, Senuto
Preferred skills
AI tools for content production, real estate industry knowledge, finance industry knowledge, legal industry knowledge
Responsibilities
Create and develop substantive content for the company website and blog, update and optimize existing blog posts and landing pages for SEO, test and implement new content solutions to increase engagement and search visibility, plan and execute link-building strategies, analyze the effectiveness of published texts and report results
Seniority
Mid-level (2-3 years experience)