Product Manager
Core
Market analysis, product planning, pricing strategy, and channel management to drive sales growth and optimize product positioning for home appliances.
Role type
Productline Manager
Builds
Product portfolios and sales strategies for home appliance lines
Domain
Consumer Electronics / Home Appliances
Deliverable
product features
Required skills
market analysis, pricing analysis, channel management, business plan forecasting, strategic decision making, data analysis
Preferred skills
academic background in marketing, R&D, or technical disciplines
Responsibilities
Analyze industry trends and competitive offerings; Develop product planning proposals; Conduct pricing analysis and optimize product structure; Collaborate on integrated marketing plans; Drive channel management and sales network layouts; Create business plans based on shipment and sales data; Formulate and monitor monthly promotion policies.