LinkedIn Copywriting Associate at Retail Insights
Core
Create and optimize content for LinkedIn, email newsletters, website, and paid advertising to grow audience engagement and brand visibility for a retail industry media platform.
Role type
Marketing content specialist (social media & email)
Builds
LinkedIn content, email newsletters, website updates, paid ad campaigns
Domain
Retail media and events
Deliverable
product features
Required skills
Copywriting, social media management, graphic design, SEO, analytics, paid advertising, project management
Responsibilities
Manage copywriting and strategy for email newsletters and product updates; Grow and manage LinkedIn presence and test new content formats; Design visual identity across marketing channels; Perform website design, SEO, and UX optimization; Measure and improve performance metrics across channels; Manage paid advertising and PPC campaigns; Collaborate with departments to identify shareable content.