Manager, Data Analytics & BI, GOC
Core
Manager overseeing client reporting, performance measurement, and data quality for assigned brands using Power BI and SQL.
Role type
Manager, Business Intelligence
Builds
Client-facing reporting dashboards, performance insights, and data validation frameworks for media brands.
Domain
Digital advertising and media planning
Deliverable
dashboards & analysis
Required skills
Power BI (DAX, data modeling, RLS), SQL, data validation, stakeholder communication, team leadership, project management, paid media taxonomies, MMM data coordination
Preferred skills
AI tools for reporting automation, Python, Microsoft Copilot, Google Colab, Alteryx, API data integration, Brand Lift studies
Technologies
Power BI, SQL, Meta, TikTok, Snapchat, Reddit, Google Campaign Manager, DV360, SA360, Prisma/Mediaocean
Responsibilities
Own monthly reporting cycle and KPI alignment; validate reporting data and AI insights; maintain campaign measurement frameworks; guide offshore analysts; build and troubleshoot Power BI dashboards; define business/technical requirements for Data Operations; use SQL for data extraction and reconciliation; support Marketing Mix Modeling (MMM) data collection and quality assurance.
Seniority
Manager, hands-on IC with team leadership
