Site Merchandising Specialist
Core
Execute and optimize regional on-site customer journey, managing content updates, homepage refreshes, and collection landing page curation to drive engagement and conversion.
Role type
Site Merchandising Specialist
Builds
eCommerce site content and regional merchandising strategies
Domain
Digital Retail / eCommerce
Deliverable
product features
Required skills
eCommerce merchandising, CMS management (Contentful), data analytics interpretation, UX/UI best practices, cross-functional collaboration, QA troubleshooting
Preferred skills
Google Analytics, ContentSquare, seasonal campaign planning
Technologies
Contentful, Google Analytics, ContentSquare
Responsibilities
Manage day-to-day homepage updates and content accuracy; Curate Collection Landing Pages for campaigns and launches; Publish and optimize content via CMS; Analyze site metrics to drive improvements; Partner with cross-functional teams on campaign objectives; Support new product launches and promotional moments; Conduct regular QA to ensure on-brand experience
Seniority
Mid-level, hands-on IC