Senior Account Executive - Lifestyle
Core
Senior Account Executive managing lifestyle, F&B, and luxury brand communications, driving earned media campaigns, product placements, and KOL engagements.
Role type
Senior Account Executive (Lifestyle PR)
Builds
Bespoke earned media campaigns, product placements, and client communications plans for luxury and lifestyle brands.
Domain
Luxury, Lifestyle, F&B, Communications
Deliverable
product features
Required skills
Media monitoring, media pitching, KOL engagement, communications planning, partnership negotiation, media reporting, client relationship management, creative strategy, media research, industry research
Preferred skills
Luxury consumer industry knowledge, multi-account management
Technologies
None stated
Responsibilities
Monitor media coverage and update clients; pursue media opportunities for product placement; engage KOLs for organic and paid placements; create communications plans; navigate partnership opportunities; develop media reports; support Account Managers with client communication; compile client agendas; pitch story ideas; facilitate account team operations; support PR campaigns from conception to completion; brainstorm creative publicity strategies; assist with media appointments, research, and events; produce communications content; analyze coverage; conduct brand and industry research.
Seniority
Senior, hands-on IC