Product Marketing Manager - Star Trek
Core
Product Marketing Manager for Star Trek Fleet Command, shaping how a mobile strategy game is understood and adopted by millions of players.
Role type
Senior Product Marketing Manager (Live-Service Mobile Game)
Builds
Player-facing narratives, go-to-market strategies, and launch materials for a mobile strategy game.
Domain
Mobile Gaming / Live-Service / Strategy Game
Deliverable
product features
Required skills
Go-to-market strategy, player segmentation, cross-functional leadership, messaging frameworks, launch planning, creative stewardship, data analysis, franchise alignment
Preferred skills
Live-service game experience, Star Trek franchise knowledge, campaign management
Technologies
Analytics tools, CRM systems, collaboration platforms
Responsibilities
Own player-facing narrative and messaging frameworks; translate complex gameplay systems into compelling player value; lead integrated go-to-market strategies for features and seasonal content; drive cross-functional launch readiness; manage product messaging and creative assets; measure product adoption and optimize performance; lead the Product Marketing function and mentor the Campaign Manager.
Seniority
Senior, hands-on IC with leadership responsibilities