Principal Software Engineer - Mobile App Monetization
Core
Design and develop next-generation Mobile App Monetization capabilities, building high-performance, low-latency, scalable, and privacy-safe systems to maximize publisher revenue and improve DSP spend efficiency.
Role type
Principal Software Engineer (Backend, AdTech)
Builds
Scalable backend services, SSP-DSP integration workflows, traffic shaping systems, and diagnostics for mobile app inventory.
Domain
Mobile Advertising Technology (AdTech), Programmatic Advertising
Deliverable
production ML models | product features | infrastructure
Required skills
Backend engineering, real-time auction systems, mobile ad formats, mobile attribution, privacy compliance, fraud prevention, high-scale low-latency systems
Preferred skills
Mobile monetization SDKs, server-side bidding, open-source AdTech contributions, ML model-serving infrastructure, incrementality measurement
Technologies
OpenRTB, SDK/mediation, MMPs (AppsFlyer, Adjust, Singular, Firebase, SKAdNetwork), ATT/IDFA, app-ads.txt, sellers.json, SupplyChain
Responsibilities
Architect scalable backend services for mobile app monetization; optimize SSP-DSP integration workflows; design traffic shaping and QPS optimization systems; improve runtime handling for various mobile ad formats; build buyer/DSP compatibility capabilities; develop supply quality and fraud detection systems; support privacy-aware and attribution-ready advertising; partner with SDK and integration teams; build publisher and buyer diagnostics; champion operational excellence through observability and incident response.
Seniority
Principal, hands-on IC with strategy & mentorship
