Senior Performance Advertising Engineer
Core
Design algorithms, build data systems, and refine optimization loops to maximize Return on Ad Spend (ROAS) for advertisers and agencies across mobile, video, CTV, and desktop environments.
Role type
Senior Performance Advertising Engineer
Builds
Real-time bidding (RTB) algorithms, pacing controls, predictive models, and scalable attribution data pipelines.
Domain
Digital advertising, programmatic buying, multi-touch attribution (MTA), and privacy-aware frameworks (SKAdNetwork, Privacy Sandbox).
Deliverable
production ML models | product features | infrastructure
Required skills
Real-time bidding (RTB) algorithm design, multi-touch attribution (MTA) implementation, scalable data pipeline engineering, distributed systems development, privacy-aware identity framework integration, high-performance code optimization.
Preferred skills
OpenRTB protocol expertise, DSP/SSP mechanics, supply-path optimization (SPO), production-grade machine learning for CTR/CVR prediction, system-level performance benchmarking.
Technologies
Python, Go, Java, C++, Apache Spark, Apache Flink, Kafka, Snowflake, BigQuery, SKAdNetwork, Privacy Sandbox, UID2, LiveRamp ATS.
Responsibilities
Develop and deploy real-time bidding algorithms and predictive models for ROAS maximization; design and implement low-latency streaming and batch data pipelines for conversion and attribution data; advance performance capabilities across mobile, CTV, video, and desktop formats; audit data ingestion points for architectural flaws and latency; write high-performance, memory-efficient code for ultra-scaled backend layers.
Seniority
Senior, hands-on IC