Bild-Ad Designer (m/w/d)
Core
Design high-performing static ads for e-commerce brands across multiple industries, combining creativity and marketing psychology to drive sales on social media.
Role type
Senior IC direct-response ad designer
Builds
Static advertisements for Meta platforms (Facebook, Instagram) for diverse e-commerce brands
Domain
E-commerce, Digital Advertising
Required skills
Direct-response design principles, Adobe Photoshop, Figma, Adobe InDesign, Visual storytelling, Consumer behavior analysis, A/B testing, Layout composition, Typography, Social media trends
Preferred skills
AI image-generation tools, UGC-style design, Before-and-after visuals, Carousel design
Technologies
Meta platforms, Adobe Creative Cloud, AI tools
Responsibilities
Design conversion-focused static ads for Meta platforms, Research target audiences and purchasing motivations, Develop creative formats (product ads, UGC, collages), Collaborate with copywriters to translate briefs into visuals, Create variations of successful ads by testing layouts and hooks, Analyze performance feedback to optimize creatives, Stay updated on emerging design trends and AI tools
Seniority
Mid-level to Senior, flexible hours (approx. 15h/week)