Social Strategist
Core
Develop and execute social strategies, manage community engagement, and publish content for clients across various social platforms.
Role type
Social Strategist
Builds
Organic social media content, community engagement, and quarterly social performance reports
Domain
Performance marketing, digital marketing, social media
Deliverable
product features
Required skills
Social media strategy, community management, content publishing, qualitative reporting, trend analysis, cross-functional collaboration
Preferred skills
Health industry experience, government agency experience
Technologies
Facebook, Instagram, TikTok, Twitter, Snapchat, Reddit, YouTube, automated content management systems
Responsibilities
Develop client brand voice and update social response banks; Respond to social comments and DMs including after-hours moderation; Own organic social media content publishing; Provide quarterly updates on best practices for organic and paid social; Compile qualitative quarterly reports on audience observations; Build relationships with internal and external agency teams; Produce point-of-views on new social media features and landscape shifts; Collaborate on ad-hoc projects to drive new business opportunities; Interpret cultural and social trends for clients; Craft quarterly reports on organic and paid social success; Lead meetings between internal teams, partner agencies, and clients
Seniority
Mid-level, hands-on IC