Senior Copywriter
Core
Define the voice of Bitpanda and translate complex financial concepts into bold, clear, and high-converting creative concepts for the DACH market.
Role type
Senior Creative Copywriter (German)
Builds
360° marketing campaigns, product launches, performance ads, and brand storytelling for a fintech platform.
Domain
Fintech / Cryptocurrency / Digital Assets
Deliverable
product features
Required skills
Native-level German, Business-fluent English, Multi-channel campaign management, Brand voice strategy, Video scriptwriting, OOH copywriting, Social media copy, Performance ad copy, Long-form narrative writing, AI tool familiarity
Preferred skills
Fintech knowledge, Crypto/trading experience, Creative agency background
Technologies
AI tools for creative workflows
Responsibilities
Lead copy strategy and conceptual execution across all channels for the DACH audience; Partner with Art Directors and Designers to conceptualize integrated campaigns; Demystify crypto, stocks, ETFs, and digital assets into engaging, accessible, and compliant copy; Develop and maintain Bitpanda's German tone-of-voice guidelines.
Seniority
Senior, hands-on IC