CareerPlan

First Gen: Perfect Store Intern

Utrecht, NetherlandsInternship€7k2026-11-03 → 2026-11-13

Core

Intern role translating shopper, category, and channel insights into winning in-store execution and Perfect Store strategies for PepsiCo brands.

Role type

Intern, Shopper Insights & Category Management

Builds

Perfect Store strategies, in-store execution plans, and improvement projects for Retail and Away From Home channels

Domain

FMCG (Food, Beverage, Consumer Packaged Goods), Retail, Shopper Marketing

Deliverable

dashboards & analysis

Required skills

Data analysis, Market research, Strategic planning, Project management, Trend spotting, Retail operations, Data visualization, Cross-functional collaboration, Process improvement, Commercial strategy

Preferred skills

Power BI, AI tools, Advanced Excel, Retail field visits

Technologies

NielsenIQ, Excel, PowerPoint, Power BI, AI tools

Responsibilities

Analyze category, shopper, and customer data to identify market opportunities. Support development of Perfect Store strategies (assortment, shelf layout). Visit retailers and Away From Home customers to understand strategy execution. Create presentations and recommendations for stakeholders. Collaborate with Sales, Category Management, and Marketing teams.

Seniority

Intern (near-graduate)