Marketing Coordinator
Core
Support the planning and execution of marketing initiatives for the Rochester Knighthawks professional lacrosse team, driving ticket sales, brand awareness, and fan engagement through digital content, social media, and events.
Role type
Marketing Coordinator (Professional Sports)
Builds
Integrated marketing campaigns, social media content, email newsletters, promotional graphics, and community engagement programs for the Rochester Knighthawks.
Domain
Professional Sports / Lacrosse
Deliverable
product features
Required skills
Social media management, graphic design (Adobe Creative Suite/Canva), email marketing, content creation (video/photo), project management, copywriting, event coordination
Preferred skills
Short-form video editing, paid social media advertising, digital analytics, WordPress/Shopify/Mailchimp experience, lacrosse knowledge
Technologies
Adobe Creative Suite, Canva, Mailchimp, WordPress, Shopify, Meta Ads Manager, Ticketmaster
Responsibilities
Develop and execute integrated marketing campaigns to drive ticket sales and attendance; manage social media channels including content strategy, creation, and community engagement; design marketing materials for digital, print, and in-arena use; plan and execute email marketing campaigns; support community initiatives, youth programming, and sponsor activations; provide on-site marketing support during home games and events.
Seniority
Mid-level, hands-on IC