Director, Digital Strategy, Communications
Core
Conceive, develop, manage, and execute digital engagement and advocacy strategies, managing content across digital channels from website to social media and email to advance the organization's mission.
Role type
Director, Digital Strategy & Communications
Builds
Integrated multi-channel digital advocacy campaigns, social media strategies, website engagement, and paid marketing efforts.
Domain
Non-profit / Digital Advocacy & Communications
Required skills
Digital storytelling, digital advocacy campaign planning, social media management, web design and development, digital marketing strategy, team leadership, data analysis, SEO and GEO optimization, vendor management, budget management, Raiser's Edge, Engaging Networks, Adobe Creative Cloud, video production and editing.
Preferred skills
None stated. (via careerplan.io/jobs/4739674005-director-digital-strategy-communications-at-verainstituteofjustice)
Technologies
Meta, YouTube, TikTok, Quorum, Google Analytics, Microsoft Office Suite, Raiser's Edge, Engaging Networks, Adobe Creative Cloud.
Responsibilities
Conceive and implement integrated multi-channel digital advocacy campaigns; oversee social media strategy and rapid response; manage website engagement and external vendor relationships; lead paid marketing efforts and budget management; manage staff and outside consultants; track KPIs and analyze campaign performance.
Seniority
Director, strategic leadership & team management