Commercial Analytics Assoc Manager
Core
Lead the generation of actionable commercial insights for MiNegocio by transforming customer, portfolio and operational data into recommendations that improve business performance, customer engagement and digital growth.
Role type
Senior IC commercial analytics manager
Builds
Dashboards, performance measurement frameworks, and KPI tracking processes for MiNegocio business performance
Domain
FMCG / Retail / Consumer Packaged Goods
Deliverable
dashboards & analysis
Required skills
Commercial Analytics, Business Intelligence, Customer Analytics, Dashboard Development, KPI Governance, Commercial Performance Management, Revenue Analysis, Data Storytelling, Customer Segmentation, Digital Commerce Metrics
Preferred skills
Engineering, Economics, Business Administration, Data Analytics, Mathematics, Statistics
Technologies
None explicitly stated
Responsibilities
Lead analysis of customer, commercial and operational performance data to identify actionable opportunities. Develop and maintain performance measurement frameworks, dashboards and KPI tracking processes. Monitor customer behavior, purchasing patterns, portfolio adoption and engagement trends. Evaluate effectiveness of assortment, promotional, loyalty and customer engagement initiatives. Transform analytical findings into actionable business recommendations. Partner with Commercial Operations teams to validate assumptions and measure impact. Monitor business performance of segmentation deployment and personalization initiatives.
Seniority
Senior, hands-on IC
