Founding Growth & Marketing Lead
Core
Define positioning and messaging, build growth channels (content, social, partnerships, SEO, paid), and turn early momentum into a larger audience for an AI-powered animated content creation tool.
Role type
Founding Growth & Marketing Lead
Builds
Growth channels, content assets, community presence, and product-market fit for Flowi
Domain
AI / Creative Content / SaaS
Deliverable
product features
Required skills
Growth marketing, product marketing, content creation, user research, data analysis, experimentation, community building, partnership development
Preferred skills
Startup experience, building from scratch, AI enthusiasm, hands-on execution
Technologies
SEO, social media platforms, content management systems, analytics tools
Responsibilities
Define and refine positioning and messaging, build and test growth channels, create compelling content, develop social presence and community, identify creators and partners, own website and launches, set up growth metrics, run experiments, bring customer insights to product
Seniority
Founding, hands-on IC