Mid-Senior Copywriter (Delhi based)
Core
Creating content for top brands including viral social media content, reels scripts, podcast scripts, video IPs, and ad films.
Role type
Mid-Senior Copywriter and Creative Lead
Builds
Social media campaigns, video content, brand identity assets, and cross-media initiatives for D2C and established brands.
Domain
Marketing & Advertising
Required skills
Cross-media campaign conceptualization, social media content creation, video scriptwriting and direction, brand tone of voice development, client presentation and expectation management, team mentoring and task planning, creative operations management, KPI tracking, SOP development.
Preferred skills
Personal social media following (50k+), film shooting and editing experience, deep knowledge of creative writing or filmmaking, longform thought piece writing.
Technologies
Social media platforms, video editing tools, project management tools.
Responsibilities
Conceptualize cross-media campaigns, develop social calendars and write captions/reels, direct shoots and manage on-set direction, write video scripts and guide editing teams, present to clients, mentor a 1-2 person team, manage full campaign delivery from briefing to closure, break down campaign ideas into detailed creatives, drive account KPIs, develop project checklists and SOPs.
Seniority
Mid-Senior, hands-on IC with team leadership