Product Manager for Digital SME Lending
Core
Developing credit solutions for SMEs through digital channels, optimizing customer journeys, and improving online lending processes.
Role type
Product Manager for Digital SME Lending
Builds
Digital credit products, online application flows, and customer acquisition funnels for small and medium-sized businesses.
Domain
Banking / Fintech / SME Lending
Deliverable
product features
Required skills
SME credit product knowledge, digital product experience, customer journey mapping, funnel analysis, online marketing principles, data analytics, cross-functional collaboration
Preferred skills
Agile/Scrum experience, budget planning
Technologies
mobile banking, online application platforms, digital marketing tools
Responsibilities
Develop and refine SME credit products for digital channels; build and optimize digital funnels from first contact to funding; analyze customer behavior to improve conversion; collaborate with IT, risk, marketing, and sales teams on product requirements; monitor market trends and best practices; participate in Agile/Scrum initiatives; manage direct budgets.
Seniority
Mid-level, hands-on IC