2027 Summer Intern: Marketing - MBA
Core
Summer marketing intern creating high-impact business recommendations and strategies for PepsiCo brands.
Role type
MBA Marketing Intern
Builds
Brand strategies, new product launch concepts, consumer promotions, and digital campaigns.
Domain
Consumer Packaged Goods (Food & Beverage)
Required skills
Analytical thinking, strategic planning, consumer empathy, project leadership, cross-functional collaboration, data analysis, creative thinking, tradeoff decision-making.
Preferred skills
Experience with consumer packaged goods corporations, marketing experience.
Responsibilities
Develop overall brand strategy including commercialization ideas; leverage consumer insights for product and communication development; build new product innovation concepts; design social and digital campaigns; partner with agencies on brand positioning; use data to guide competitive strategy.
Seniority
Intern