Senior Brand Marketing Specialist, AI SaaS
Core
Senior Brand Marketing Specialist responsible for brand strategy, narrative, creative campaigns, and thought leadership for an AI research platform.
Role type
Senior individual contributor brand marketing specialist
Builds
Brand strategy, narrative frameworks, creative campaigns, and thought leadership for SciSpace
Domain
AI, SaaS, EdTech, Enterprise Software
Required skills
Brand strategy, brand narrative development, creative campaign execution, thought leadership creation, high-quality copywriting, creator/expert partnership management, brand health tracking, cross-functional collaboration
Preferred skills
AI/LLM product marketing, EdTech/research tools experience, founder-led content creation, PR and media relations, community marketing
Technologies
LinkedIn, X, newsletters, podcasts, webinars, events
Responsibilities
Own brand marketing strategy and execution; Develop brand narrative, messaging pillars, and tone of voice; Lead brand campaigns from insight to measurement; Create thought leadership content across multiple channels; Write and edit brand copy for various assets; Build creator and community collaborations; Support PR and reputation initiatives; Track brand health and campaign performance
Seniority
Senior, hands-on IC
