Director of Engineering Consumer Experience - Web & Mobile
Core
Lead the technology organization for delivering exceptional digital experiences across Web and Mobile platforms for PUMA's Direct-to-Consumer business, setting engineering direction, standards, and quality bar.
Role type
Director of Engineering (Platform/Consumer Experience)
Builds
Shared platform capabilities, AI-native tooling, frontend standards, and delivery infrastructure for consumer-facing products.
Domain
Fashion/Retail DTC Commerce, Web & Mobile Engineering
Deliverable
production ML models | product features | infrastructure
Required skills
Multi-year technology vision & strategy, Front-end architecture (ReactJS, TypeScript, GraphQL), Headless CMS & Commerce platforms (Salesforce Commerce Cloud, Sanity), Mobile engineering (React Native, iOS, Android), AI/LLM integration in production, Cross-functional platform governance, Web performance optimization (Core Web Vitals, WCAG), CI/CD & A/B testing.
Preferred skills
Experience building engineering platforms for multiple product teams, Composable commerce architectures, API Gateway platforms (APIGEE).
Technologies
ReactJS, TypeScript, Next.js, GraphQL, Salesforce Commerce Cloud, Sanity, React Native, iOS (Swift), Android (Kotlin), APIGEE, LLM tooling.
Responsibilities
Define multi-year technology vision and roadmap for Web and Mobile; Establish and enforce engineering standards, design systems, and accessibility guidelines; Lead and mentor senior engineers while managing delivery partners; Partner with UX/Product to translate insights into technically excellent experiences; Build and govern cross-functional engineering platforms.
Seniority
Director, Enterprise Leadership