Brand & Marketing Intern
Core
Develop and execute brand positioning and narrative for TomTom's transformation into a B2B software and AI-powered location technology company.
Role type
Brand & Marketing Intern
Builds
Company positioning, brand narrative, and marketing story
Domain
B2B software, AI, location technology
Deliverable
product features
Required skills
strategic thinking, brand narrative development, cross-functional collaboration, hands-on execution
Preferred skills
forward-looking thinking, idea generation, stakeholder engagement
Responsibilities
Collaborate with external brand strategy consultants and the Central Marketing team, contribute to brand positioning, develop brand narrative, align company story with business ambitions