Senior Creative Designer
Core
Senior Creative Designer leading visual direction, brand identity, and high-performance campaign execution for B2C marketing.
Role type
Senior Creative Designer (B2C Marketing)
Builds
B2C marketing campaigns, brand identity systems, and digital assets
Domain
B2C Marketing / Digital Design
Deliverable
product features
Required skills
Creative direction, Brand identity design, Performance creative design, Design system architecture, Visual storytelling, Cross-functional collaboration, Freelancer management, Design critique, Strategic brief translation, Rapid iteration
Preferred skills
Motion design concepts, Agency management, In-product design collaboration
Technologies
Figma, Adobe Creative Suite (Illustrator, Photoshop, InDesign), After Effects
Responsibilities
Set and maintain creative standards for the team, Lead visual concept and execution for paid social and display campaigns, Own and evolve the visual brand identity and design system, Provide constructive creative direction and review work before release, Partner with Brand & Planning and Paid Media teams to align strategy with visuals
Seniority
Senior, hands-on IC