Marketing Specialist

## About the company PNK Group is an engineering and production company specializing in industrial construction. We are a vertically integrated organization that brings together investment, development, engineering, and general contracting expertise under one roof. As an investor, we finance our own projects. As a developer, we manage the entire construction process. As an engineering company, we design efficient, future-ready industrial buildings. And as a general contractor, we deliver them using large-unit building components manufactured at our own production facilities. We are a growing company driven by innovation and a practical, hands-on approach to problem-solving. At PNK Group, you'll work on meaningful projects with real end-to-end impact, collaborate with experienced professionals, and have the opportunity to grow alongside the company. We value initiative, teamwork, and fresh ideas, and we believe that our people play a key role in shaping the future of industrial development. ## About the role We are looking for a proactive, detail-oriented Marketing & Multimedia Specialist who enjoys hands-on execution, ownership, and working across content, visuals, and marketing operations. You will work closely with the Head of Marketing and collaborate with internal teams (engineering, construction, sales) as well as external vendors. The overall strategy and brand direction are defined at the leadership level; your role is to translate that vision into consistent, high-quality marketing materials, visual assets, and digital communications. This role is ideal for someone who is creative but structured, communicative yet independent, and ready to grow within B2B marketing in an industrial / technical environment. ## Responsibilities ### Digital Marketing, Content & Email - Create, adapt, and manage content for the website, LinkedIn, email campaigns, presentations, and commercial materials - Execute and support email marketing campaigns, including content preparation, layouts, and coordination - Work with marketing content calendars and support campaign execution - Track basic performance metrics and prepare reports ### Multimedia & Visual Production - Create video content using existing footage (editing, assembly, basic motion, and final delivery) - Coordinate photography and video production for projects, construction sites, and industry events - Work with designers, videographers, and other creative vendors - Maintain organized asset libraries, version control, and visual standards ### Marketing Materials & Print - Design and prepare marketing materials for print (brochures, one-pagers, presentations, banners, signage) - Ensure files are print-ready and aligned with brand and technical requirements ### Events & Vendor Coordination - Support organization of trade shows, site visits, and industry events - Coordinate vendors, logistics, and marketing materials ### Marketing Operations & Data - Work with tables and spreadsheets to organize marketing data, contacts, budgets, and project tracking - Maintain marketing databases - Support internal coordination of marketing projects and timelines ## Requirements - 1-3 years of hands-on experience in marketing, multimedia, or content roles - Experience in B2B marketing (industrial, real estate, construction, engineering, or related fields preferred) - Experience with video editing using existing materials - Experience with Adobe Creative Suite (InDesign, Photoshop, Premiere Pro, After Effects) or similar tools - Experience preparing print-ready marketing materials - Strong execution skills across digital content and email marketing - Understanding of branding principles and visual consistency - Ability to work with technical or complex information and present it clearly - Strong attention to detail and ownership mindset - Ability to manage multiple tasks independently and meet deadlines - Advanced English required; Russian is a plus ## Nice to have - Advanced video editing and production skills; familiarity with tools like CapCut, Final Cut Pro X, Motion Array, Adobe Suite Tools – Photoshop, Davinci, Canva - Experience supporting web, paid, and organic social teams with creative assets - Ability to work quickly without losing detail or polish - Experience with industrial or commercial real estate projects - Basic understanding of analytics and performance tracking - Experience supporting sales teams and client-facing materials ## What we offer - Salary range is $70.000-$90.000 depending on experience - Health insurance - PTO and paid holidays - Office located on Wall Street - Opportunity to grow within a structured and expanding B2B organization ## Application Process Candidates will be asked to complete a short practical assignment. We encourage applicants to share examples of previous work that demonstrate digital execution skills, such as website content, social media posts, email campaigns, presentations, case studies, or event materials. Job Type: Full-time Pay: $70,000.00 - $90,000.00 per year Benefits: - 401(k) - Health insurance - Paid time off - Work Location: In person