Social Media Manager

## About the Role Around 15 hours per week. 1099/U.S based Only. The Social Media Manager is responsible for overseeing daily posting, engagement, and growth across all client social media platforms, including TikTok, Instagram, Facebook, YouTube, and LinkedIn. This role ensures consistent content delivery, strategic SEO-backed copywriting, and authentic engagement to grow visibility, trust, and authority for high-level clients. The Social Media Manager will not only handle posting and scheduling but also play an active role in client engagement, lead generation, analytics, and collaboration opportunities. United States based only. Looking for someone in EST. ## Key Responsibilities ### Daily Posting & Content Execution - Post on all client accounts 7 days a week without fail to ensure algorithm consistency (90-day non-stop streak required). - Draft or manually post content as needed across TikTok, Instagram, Facebook, YouTube, and LinkedIn. - Write captions tailored to each platform (TikTok vs LinkedIn vs YouTube) with SEO-backed keywords from the Viral Breakdown and Google indexing strategy. - Select and optimize hashtags to maximize reach, relevance, and search ranking. - Repurpose content for Instagram and Facebook Stories, including polls, Q&A stickers, and other engaging features. ### Engagement & Lead Generation - Monday through Friday, reach out to 10 potential leads daily based on the client's service list and local area. - Warm up leads by following, liking top posts, and sending an authentic DM to start conversation. - Once interest is shown, communicate directly with the client's sales team for closing handoff. - Collaborate with aligned brands that tag or reach out, pending client approval. - Notify the client of collaboration or partnership opportunities for review before moving forward. ### Analytics & Strategy - Check in weekly (Fridays) with the Operations Media team for a 1-hour strategy session to review: - Analytics and data consistency - Account performance - Messaging or strategy adjustments - Collect and organize monthly analytics from all platforms to present to the client, highlighting: - What is working - What is not working - Strategic adjustments for growth ## Qualifications - Proven experience managing multiple social media platforms (TikTok, Instagram, Facebook, YouTube, LinkedIn). - Strong copywriting and SEO skills, with ability to tailor content to specific audiences. - Knowledge of social media algorithms, analytics tools, and platform best practices. - Experience in community engagement, lead generation, and DM-based outreach. - Strong organizational skills with the ability to manage consistent daily posting without fail. - Team-oriented mindset with ability to collaborate across operations, sales, and client-facing teams. - Must be AI savvy- Experience in ChatGPT. Would prefer this person to have experience with custom GPTs and familiar with Claude AI. ## Core Expectations - Consistency: No missed posting days. Reliability is the foundation of this role. You'll need weekend posting availability and must be based in or set to EST. - Customization: Every caption, hashtag, and story must be tailored to its platform and audience. - Engagement: Active role in warming leads and supporting client sales pipeline. - Reporting: Transparent, data-driven updates weekly and monthly. - Alignment: All actions must support the client's brand, values, and business goals. - You'll be working directly with high-net-worth founders; precision, reliability, and strong attention to detail are non-negotiable.