Digital Designer
Core
Design and build scalable, responsive marketing pages, landing pages, and digital assets for B2C educational products (Reading Eggs, Mathletics) to drive registration, trial activation, and retention.
Role type
Digital Designer (B2C) with front-end build capabilities
Builds
Marketing pages, landing pages, email journeys, and product-adjacent experiences for families
Domain
EdTech / Consumer Subscription
Deliverable
product features
Required skills
Responsive web design, HTML5, CSS3, Figma, Contentful (headless CMS), Design system/component library management, WCAG 2.1 AA accessibility, A/B testing, Analytics (Google Analytics 4, Heat mapping), Conversion optimization
Preferred skills
JavaScript, React, Adobe Creative Cloud, PostHog, Jira, Confluence, SharePoint, AI workflows
Technologies
Figma, Contentful, Google Analytics 4, Tag Manager, PostHog, Jira, Confluence, SharePoint
Responsibilities
Design wireframes, prototypes, and UI concepts; Build and publish pages in Contentful; Write clean HTML/CSS for custom components; Contribute to design system documentation; Apply accessibility standards; Optimize for performance and SEO; Analyze data to iterate designs.
Seniority
Mid-level (3+ years experience)