Marketing Lead
Core
Leading hands-on marketing efforts to drive guest acquisition and retention through creative content, social media, and go-to-market planning for a unique boutique hotel.
Role type
Marketing Lead (hands-on IC)
Builds
Social media content, newsletters, website copy, and go-to-market plans for Hotel Pigalle
Domain
Hospitality / Digital Marketing
Deliverable
product features
Required skills
Social media content creation, Go-to-market strategy, Email newsletter writing, Influencer marketing, AI tool utilization, Channel strategy, Omni-channel thinking
Preferred skills
Meta platform expertise, Hotel business acumen
Technologies
Instagram, TikTok, Facebook, LinkedIn, Meta
Responsibilities
Create content for social media channels, Develop social media engagement and growth strategies, Own and drive the go-to-market plan, Write and produce newsletters and website copy, Manage ambassador and influencer marketing campaigns
Seniority
Mid-Senior, hands-on IC