Brand Identity Manager
Core
Shaping brand expression across verbal and visual touchpoints in an automotive environment, ensuring clarity, consistency, and usability from guidelines to messaging.
Role type
Brand Identity Manager
Builds
Comprehensive brand identity frameworks, Brand Portal, and aligned creative/communication outputs for internal teams and external partners.
Domain
Automotive industry + Brand Identity & Design
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Brand identity development and management, Brand portal and DAM platform management, Adobe Creative Suite (Photoshop, Illustrator, InDesign), Typography and color theory, Brand compliance auditing, Cross-functional collaboration, Industry trend analysis
Preferred skills
Project management experience, Sustainability knowledge, New-age mobility context experience, Frontify experience
Technologies
Adobe Creative Suite, Brand Portals, DAM platforms
Responsibilities
Develop and maintain brand identity frameworks; Own and update the Brand Portal; Guide teams on brand guideline usage; Collaborate with marketing, design, and product teams; Produce brand assets (logos, typography, etc.); Run brand compliance audits; Lead brand initiatives from concept to delivery.
Seniority
Mid-level, hands-on IC
