Social Media Manager
Core
Develop and implement social media strategy, create and publish engaging content, manage brand presence, and nurture online communities to improve reach and engagement.
Role type
Social Media Manager
Builds
Engaging online presence and brand consistency across social media platforms
Domain
Digital Marketing / Social Media
Deliverable
product features
Required skills
Social media strategy, content creation (text, images, video), community management, analytics and social listening, campaign planning and execution, influencer relations, brand voice management
Preferred skills
Knowledge of platform algorithms and trends, experience with paid social media
Technologies
Social media platforms (organic and paid)
Responsibilities
Develop social media strategy aligned with business goals, create and publish multimedia content, manage brand presence across channels, build and nurture online communities, analyze performance data to refine strategy, plan and execute campaigns, collaborate with marketing and PR teams, monitor conversations and handle sensitive situations, manage influencer relationships, plan paid social activities, ensure consistent brand identity
Seniority
Individual Contributor
