Brand Identity Manager to electric car company
Core
Developing, implementing, and maintaining a comprehensive brand identity framework to ensure consistent representation across internal and external channels for an electric car company.
Role type
Brand Identity Manager
Builds
Brand identity guidelines, brand portals, and visual assets (logos, typography, photography, illustrations)
Domain
Electric vehicle industry / Branding and Design
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Brand strategy, project management, stakeholder coordination, brand audit, Adobe Creative Suite (Photoshop, Illustrator, InDesign), typography, color theory, layout principles, Digital Asset Management (DAM) platforms
Preferred skills
SAP Fiori, complex service-based or technical purchasing categories
Technologies
Frontify, Adobe Creative Suite, SAP Fiori
Responsibilities
Develop and maintain brand identity guidelines; own and manage the brand portal; ensure consistency and compliance across touchpoints; collaborate with cross-functional teams; provide guidance on brand standards; support creation of brand assets; conduct brand audits; monitor industry trends; lead brand identity projects from concept to implementation.
Seniority
Mid-level, hands-on IC