Job
Core
Own the measurement of Semrush data products, defining and improving how usage, activation, and monetization are measured to deliver business impact.
Role type
Senior Insights Analyst (Product Analytics)
Builds
Analytical frameworks, metric definitions, data quality foundations, and user segmentation models.
Domain
SaaS / Digital Marketing / AI
Deliverable
production ML models | dashboards & analysis
Required skills
Product analytics, SQL, statistics, quantitative analysis, A/B testing, analytical framework design, data visualization, stakeholder influence, LLM tools for analysis
Preferred skills
BigQuery, Tableau, usage-based pricing models, developer-facing products
Technologies
SQL, BigQuery, Tableau, LLM tools
Responsibilities
Define and improve measurement of usage, activation, and monetization metrics; Build data foundations including analytical frameworks and metric definitions; Translate usage analysis into monetization decisions like pricing and packaging; Own user segmentation and analytics for LLM-based customization; Analyze and optimize product-led growth funnels; Design and interpret experiments via decentralized A/B infrastructure; Present actionable insights to senior leadership.
Seniority
Senior, hands-on IC
