Marketing and Social Media Officer
Core
Drive audience growth and traffic for Australia's racing and sports communities across social media, email, and content channels.
Role type
Marketing and Social Media Officer
Builds
Social campaigns, content assets, and video workflows for Punters, Racenet, and The Greyhound Recorder
Domain
Digital media, sports betting, and racing analytics
Deliverable
product features
Required skills
Social media management, copywriting and editing, basic graphic design, video editing, campaign performance analysis, competitor research
Preferred skills
Knowledge of horse racing or greyhound racing, wagering landscape
Technologies
Instagram, TikTok, Facebook, YouTube, X, LinkedIn, Canva, Adobe Photoshop, InDesign
Responsibilities
Craft and edit high-impact copy for social channels, develop marketing collateral and basic design assets, monitor campaign performance metrics, conduct competitor analysis and trend research, liaise with external agencies and suppliers
Seniority
Mid-level, hands-on IC