CareerPlan

Social Media Manager (On-site)

BerlinFull-time2026-10-13 → 2026-11-10
On-site

Core

Build Cloover's social media channels (LinkedIn, Instagram, TikTok, YouTube) to drive growth for installers and homeowners in the energy sector, including ghostwriting for executives and managing community engagement.

Role type

Social Media Manager (B2B/B2C)

Builds

Social media content, community engagement, and executive thought leadership pieces

Domain

Energy transition / Solar / Heat pumps

Deliverable

product features

Required skills

Social media strategy, content creation (copy/video), ghostwriting, community management, data analytics, AI tool usage

Preferred skills

Employer branding, paid social creatives, HubSpot

Technologies

LinkedIn, Instagram, TikTok, YouTube, CapCut, Canva, Adobe, AI tools

Responsibilities

Develop and execute social media strategy across multiple channels; create end-to-end content including posts, reels, and videos; ghostwrite LinkedIn posts for the CEO and leadership team; manage community interactions and trends; measure performance metrics and report learnings; collaborate with Sales, Demand Gen, and People teams

Seniority

Mid-level (2–4 years experience)