Institutional Marketing Program Manager
Core
Manage and execute strategic marketing initiatives for Fisher Investments' Institutional Group, creating and distributing complex content to serve foundations, pensions, and corporations.
Role type
Institutional Marketing Program Manager
Builds
Global sales and service efforts, marketing content, and brand presence for institutional clients
Domain
Financial Services / Institutional Asset Management
Deliverable
product features
Required skills
Strategic marketing planning, project management, content creation, analytics, visual design, stakeholder collaboration
Preferred skills
Experience with interactive graphics and video production, website auditing and optimization
Technologies
MS Office, Adobe Creative Suite
Responsibilities
Lead high-impact annual projects and manage planning meetings; Develop customized marketing strategies based on regional and business needs; Create and curate content for external platforms like LinkedIn; Analyze analytics to inform content strategy; Manage production and distribution of content series including charts and videos; Maintain and audit the company website
Seniority
Mid-level, hands-on IC