AVP, Specialist, Digital Product Management, Consumer Banking
Core
Lead digital transformation, customer acquisition, and O2O transformation for Consumer Banking products and services.
Role type
Senior Digital Product Manager (Consumer Banking)
Builds
Digital onboarding experiences, customer acquisition strategies, and O2O customer relationship management platforms.
Domain
Consumer Banking / Digital Finance
Deliverable
product features
Required skills
Digital Product Management, Agile Project Management, Data Analysis, Customer Acquisition Strategy, O2O Transformation, Risk Management, Project Governance, UX Design, Adobe Analytics
Preferred skills
AI knowledge, Digital Onboarding experience, Wealth products & sales process knowledge, Offshore customer acquisition insights
Technologies
Adobe Analytics
Responsibilities
Define product roadmaps for consumer banking, drive digital acquisition strategies for new-to-bank customers, manage O2O CRM platform implementation, conduct data analysis and reporting, oversee post-implementation reviews and user training, champion digital transformation initiatives, ensure regulatory compliance, monitor product performance via control tower.
Seniority
Senior, hands-on IC