CareerPlan

AVP, Specialist, Digital Product Management, Consumer Banking

Hong Kong, Hong Kong, HKFull-time2026-10-26 → 2026-11-07

Core

Lead digital transformation, customer acquisition, and O2O transformation for Consumer Banking products and services.

Role type

Senior Digital Product Manager (Consumer Banking)

Builds

Digital onboarding experiences, customer acquisition strategies, and O2O customer relationship management platforms.

Domain

Consumer Banking / Digital Finance

Deliverable

product features

Required skills

Digital Product Management, Agile Project Management, Data Analysis, Customer Acquisition Strategy, O2O Transformation, Risk Management, Project Governance, UX Design, Adobe Analytics

Preferred skills

AI knowledge, Digital Onboarding experience, Wealth products & sales process knowledge, Offshore customer acquisition insights

Technologies

Adobe Analytics

Responsibilities

Define product roadmaps for consumer banking, drive digital acquisition strategies for new-to-bank customers, manage O2O CRM platform implementation, conduct data analysis and reporting, oversee post-implementation reviews and user training, champion digital transformation initiatives, ensure regulatory compliance, monitor product performance via control tower.

Seniority

Senior, hands-on IC