Senior Product Manager, Data & AI - Marketing & Loyalty
Core
End-to-end product leader defining, building, and commercializing data- and AI-powered marketing and loyalty capabilities using transaction data, customer signals, and analytics.
Role type
Senior Product Manager (Data & AI)
Builds
Data- and AI-powered marketing and loyalty capabilities, APIs, and workflows for merchants and financial institutions
Domain
Fintech, Payments, Marketing Technology, Customer Data Platforms
Deliverable
production ML models
Required skills
Product strategy and roadmap definition, Customer discovery and market research, AI/ML product application (predictive models, generative AI), Identity and data governance, Product validation and hypothesis testing, Commercialization and go-to-market strategy
Preferred skills
Experience with clean rooms, audience solutions, and marketing measurement
Technologies
Predictive models, Generative AI, Identity resolution, Clean rooms
Responsibilities
Define product vision, target customers, and business models for data/AI capabilities; Engage with merchants and partners to uncover unmet needs; Apply AI to improve marketer and customer experiences; Define data onboarding, matching, and privacy requirements; Validate concepts through pilots and data analysis; Partner with Engineering and Data Science to drive delivery; Own commercialization, pricing, and adoption strategies
Seniority
Senior, hands-on IC
