Senior Commercial Analyst - Marketing
Core
Partner with Marketing and Category teams to turn complex data into actionable insights that drive brand performance and profitable growth for iconic food brands.
Role type
Senior Commercial Analyst (Marketing)
Builds
Actionable commercial insights supporting brand growth, marketing investment decisions, and portfolio performance.
Domain
FMCG / Food & Beverage / Marketing Finance
Deliverable
dashboards & analysis
Required skills
Advanced financial modelling, data analysis, budgeting, forecasting, business case development, ROI assessment, pricing analysis, margin management, stakeholder engagement, advanced Excel, Power BI
Preferred skills
CA or CPA qualification, FMCG/retail/food industry experience, commercial acumen, brand performance understanding
Technologies
Excel, Power BI
Responsibilities
Provide analysis and decision support to Marketing and Category stakeholders; Identify key risks, opportunities, and performance trends across brands and marketing investments; Support budgeting, forecasting, and business planning processes; Evaluate financial performance of marketing campaigns, pricing initiatives, and promotional programs; Build relationships and drive improvements in reporting and commercial decision-support tools.
Seniority
Senior, hands-on IC